Chapter 3 - Search Engine Optimization - Retrospective IV

Search Engine Optimization (SEO) is just as important and relevant today as it was 20 years ago. Mixed with Social Media Marketing (SMM) and other traditional marketing tools can take your product and services to the next level.

Here are the top 8 SEO areas that have been discussed in the Social Media articles and these specific SEO articles.

SEO List

1) Site Speed
Most Important! Your site needs to be as fast and optimized as possible.

2) Meta Tags
They might seem basic but are powerful.

3) Schema
So many sites do not use Schema.org and they should.

4) Site Verifications
Let the search engines know that you are in control of your site.

5) Sitemaps
Help search engines understand how your site is put together.

6) Analytics
Find out how your users are viewing your site and make changes based on the results.

7) Backlinks
It's still okay to ask other sites and friends to link to your site.

8) Search, Search & Search
Search for your site using relatable common specific keywords to boost your rankings.

Cheat Sheet

Conclusion

SEO and SMM are important tools that will help drive users to your products and services. Analytics can help

We have covered so far...
CH 1: Search Engine Optimization - Meta Tags and Sitemaps
CH 2: Search Engine Optimization - Site Optimization
CH 3: Search Engine Optimization - Retrospective IV


Questions, comments, want to point out errors or just want to say Hi? Please fill out the contact form below.

5/14/2019 - Chapter 1 - SEO - Meta Tags and Sitemaps
5/15/2019 - Chapter 2 - SEO - Site Optimization
5/20/2019 - Chapter 3 - SEO - Retrospective IV

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